Why collaborate with startups?
Digital changes industry dynamics - or what it means to compete. Entire value chains are being reconfigured. No wonder, more and more companies value external sources of innovation, such as startups, as well as internally-generated sources, or even better.
Corporate-startup collaboration can lead to improved business performance, faster execution and new areas of growth.
What are you seeking?
You need access to new technology, solutions, IP that would be too slow to grow organically
You need portfolio expansion and/or transformative ideas and new revenue streams fast
Greater return on innovation
You experience a less than expected return on corporate startups aka speedboats
You want to secure cutting-edge talent that is fast and creative
You want to validate and experiment new ideas with minimum investments
You want to move on market opportunities faster than your direct competitors
Change the mindset
You want to stimulate entrepreneurial behavior and you seek role models
Become part of ecosystems
You want to spot trends and (disruptive) startups early on
Startup Recruitment & Relationship Management
Establish a Single Point of Contact for startups: Plug & Play software for Startup Recruitment and Relationship Management.
The Collaboration Rationale Canvas
The output of corporate-startup collaboration can only be as good as the thought and energy put into it.
Therefore, the first step is to determine the WHY of collaboration before contacting any startup.
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As seasoned, former corporate officers, tech startup founders, and open innovation researchers, we combine our understanding of corporate life with deep insight into startups, innovation methodologies, and startup communities worldwide.
Over the years, we have also accumulated in-depth knowledge of emerging applications and business models using technologies like Artificial Intelligence and Machine Learning.
We speak with a voice that is both honest and entertaining. So, if you want to go beyond the hype and need a little help from experienced practitioners, then do drop us a line.
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